Inspiring new talent through a powerful video strategy for Turner & Townsend
Employer branding video positions Turner & Townsend as a top employer
Turner & Townsend is a global organisation with over 75 years of experience in real estate, infrastructure, and natural resources. With an ambitious goal to hire seventy new employees by 2025, they came to us with a clear question:
“How can we demonstrate that we’re an employer people genuinely want to work for – one that values sustainability, inclusion, and social responsibility?”
The challenge? Crafting a strategy that reaches professionals open to a new career move and convinces them that Turner & Townsend is the right choice — all while clearly communicating the company’s core values. The goal? Attracting talented individuals who align with Turner & Townsend’s culture and ambitions, enabling the company to continue its growth journey.
Project at a glance
- Employer branding video
- Recruitment video
- Testimonial video
- About Turner & Townsend
Our Approach
Awareness Video
This video offers a guided journey through their striking office in the Adam Tower, Amsterdam. By blending visuals of their modern workspaces with the company’s heritage and expertise, we position Turner & Townsend as a forward-looking employer with a strong and credible legacy.
Employee Testimonial Videos
In this series, team members share candid insights into their experiences, motivations, and what makes working at Turner & Townsend meaningful. These honest stories build an immediate connection with prospective candidates and add authenticity to the employer brand.
The results
- Awareness Video; By showcasing the synergy between innovation and tradition, Turner & Townsend came to life as an organisation where forward-thinking meets heritage. The video paints a well-rounded picture of their working environment and future vision.
- Testimonial Videos; Employees shared heartfelt reflections that went beyond job roles — they revealed the camaraderie, culture, and shared sense of purpose within the team. These authentic voices made the organisation feel both relatable and aspirational.
This approach enabled Turner & Townsend to communicate their story in a way that feels both genuine and inspiring — resulting in a stronger employer profile and growing interest from prospective talent.
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